Client
Anthony G.
Category
Corporate
Website
Timeline
Upto 4 Months
Services
Marketing Positioning, Lead Generation, Presence Development
Overview
Riserva Capital, though not a new company, was founded by an industry veteran with 40 years of experience in the financial sector. The company sought to establish a refreshed marketing position and implement tailored lead generation campaigns.
Problems
Misrepresentation of the company’s brand and values.
Absence of any online presence.
Lack of clarity in identifying and targeting their audience.
Challenges
The company faced significant issues, including inaccurate representation, a complete lack of online presence, and insufficient understanding of their target audience.
Solution
We completely reimagined their online presence, conducted a thorough industry analysis, and restructured their marketing strategy. This included implementing a targeted lead generation campaign through LinkedIn, which achieved remarkable results: a 55% client interest rate and a 250% increase in potential leads within the first month.